Term life policies rise as others decline

Term life policies rise as others decline


Seniors propel market growth 

The most striking trend emerged in the senior population, with ages 71 and older experiencing remarkable expansion. This age group posted a substantial 21.2% year-over-year increase in life insurance applications, marking the second consecutive month of double-digit growth. Immediately preceding this bracket, individuals aged 61-70 also demonstrated positive momentum, registering a 5.9% increase. 



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