According to new research from marketing insights firm MarketCast, Liberty Mutual’s LiMu Emu and Doug led the pack, outperforming competitors in ad breakthrough, brand attribution, and message recall. The duo’s use of visual cues—such as bold yellow branding, the Statue of Liberty, and the familiar “Liberty, Liberty, Liberty” jingle—has earned Liberty Mutual a solid place at the forefront of viewer memory.
Gallagher stated that Woodruff Sawyer recorded estimated pro forma revenue of $268 million for the 12 months ending December 31, 2024. Its earnings before interest, taxes, depreciation, amortization, and coronavirus (EBITDAC), including anticipated synergies, were approximately $88 million. The transaction values the firm at around 4.5 times revenue and 13.6 times EBITDAC, aligning with recent…
Moving from Summer to Fall brings many changes: back to school, leaves changing colors, football, cooler weather, etc. It’s also a time to prepare your home and auto for the colder months ahead. Here are some essential tips for homeowners: 1. Clean Your Gutters – remove leaves and debris to prevent clogging, which can lead…
Trump’s PFAS rule rollback – who is impacted? The withdrawal does not impact consumer product lawsuits, which have become another front in the PFAS legal war. Companies accused of misleading labeling, such as advertising products as “organic” when they contain PFAS, are still facing legal scrutiny. The regulatory rollback doesn’t offer them any protection; it’s…
As the back-to-school season approaches, many of us feel the shift in routines. Whether navigating new school schedules, coordinating drop-offs and pick-ups, or managing extracurricular activities, this time of year often brings changes for employees that can ripple into the workplace. For employers, it’s the perfect time to proactively remind staff about essential workplace policies—particularly…
The maps evaluate hazard rather than risk, according to the fire marshal, using a method similar to flood zone mapping. They estimate the likelihood of wildfire based on factors such as topography, vegetation, wind patterns, ember production and movement, climate conditions, and fire history, without predicting specific outcomes. Source link
